Looking for
radical connection
Vision
Freydag strives for a society where children and parents are appreciated, supported and empowered, and advocates for equality and well-being through innovative, sustainable design solutions rooted in an intersectional feminist perspective.
Mission
Freydag explores intersectional feminist themes for the good of man and nature, striving for societal a shift, so human nature can thrives in a modern society. Through sustainable, inclusive solutions, that provide a new awareness and crucial information, we hope to fascilitate a more equal, fulfilled and connected generation.s
Manifest
Freydag embraces the idea that parenthood should be given greater recognition, for the crucial role it plays in shaping new generations and thus society as a whole. Looking through a feminist lens, we focus on design solutions around the health and well-being of society and strive for sustainable solutions that enrich the lives of women, families and the broader community.
By questioning equality and equity within parenthood and beyond, we aim to drive social change.
Not so long ago, humans lived in a completely different environment; evolution has not had time to adapt to the busy lives we lead today and our babies still respond like primordial beings. If we adapt society to our natural, physiological and psychological needs, children, parents but ultimately everyone will reap the benefits, huge benefits that is!
At Freydag, we cherish the mission to explore and research themes related to human and natural well-being, striving for societal shift, from profit-oriented to well-being-oriented, to allow human nature to thrive optimally. We believe crucial information should be accessible so that informed choices can be made. So that a new generation can experience more community, equality, and connection to nature, leading to a more fulfilled and confident life.
Freydag
Freya is the ancient Norse goddess of love, beauty, fertility and sexuality. The day she was honored used to be Friday. Like many days of the week are associated with ancient gods and entities. Freydag believes that the use of symbolism, folklore, stories and art, can be powerful tools to communicate new ideas for our world. As is the importance of research and science to make new findings and shape people's lives in ways that complement our nature and needs.
Founder:
Sanne is the mother of and creative brain behind Freydag. She is a multipotentialist who enjoys working at the intersection of different disciplines. Has a keen eye for seeing new connections and knows how to come up with refreshing concepts. She is a true connector of people and has a radical heart that strives for a better world.
